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Why Accepting Credit Cards is Better For Your Business Than Cash Alone

Credit cards can be attractive, advantageous and beneficial for both business owners and customers. Businesses with credit options at checkout are in a better position to meet the needs of patrons desiring a payment option other than cash. Credit card processing as a means of expanding cash-flow of a business is worth considering. What are the advantages of accepting credit cards as opposed to having a cash-only business?

Better Customer Service

Credit card processing is a catalyst to premier customer service. It can quicken the pace of the payment experience. Consumers are drawn to companies with good customer service. This payment option is crucial to a business that sells products or services using the internet.

Increased Sales

If a customer does not have cash on hand, having an alternative payment option will increase the likelihood of following through with a purchase. Business sales can increase as a result of customer retention. Revenue will also increase due to attracting new consumers looking to spend on credit. Consumers tend to spend approximately 20% more on individual purchases when given a credit option.

Positive Reputation

Merchant accounts give businesses a more professional image in the eyes of consumers. Displaying card logos and decals make a good impression on potential buyers. An alternative payment option may mean the difference between receiving patronage or not.

Enhanced Cash Flow

Revenue gained by means of merchant accounts is deposited directly into the merchant’s bank account. Although there may be a delay before the funds become available to the merchant, credit card processing is very fast compared to waiting for a check to clear.

Lower Costs Overall

Although accepting credit card payments may mean added expense, it is less expensive than accepting checks. There is also the benefit of having less cash on hand that could be stolen.

Overall, giving a consumer more than one payment option is becoming more popular. Consumers have already begun to expect to have multiple choices for transacting money at the “checkout counter”. Accepting forms of payment other than cash will cost businesses money. But businesses are beginning to recognize this arrangement as a necessary operating expense in order to gain and retain customers. Merchant accounts give a business the advantage of being able to say “would you like to pay by means of cash or credit”.



It took me a while to decide who I wanted to settle with to handle all of my credit card transactions because every company wants to make it sound like they're offering you the best rates. was able compare and beat all of the other offers I received. They were also able to provide me the fairest price on my EMV-compliant terminal. My sales representative and the support team were there to assist every step of the way. Ultimately, I'm looking forward to a long term relationship with this company.

Roland Tran from the Hong Kong Kitchen

It is a pleasure dealing with these folks. Their pricing is fair, their statements are understandable and their employees are knowledgeable and friendly.

John MacMillian from the Great Lakes Baking Company

The service was very professional, my sales person (Steven B.) was very well versed in the product and most helpful in getting our company set up to accept credit cards via my cell phone. Their rates are some of the lowest on the market and their service is unparalleled. I will recommend them to anyone requiring a credit card processing service.

Michael Harper from Deluxe Auto Body

Jonathan C. is wonderful to work with. He is very helpful, accommodating and resolves any issue quickly. It is hard these days to find someone who gives great customer service, but I can say, Jonathan is the best! I would not hesitate to recommend him to any business owner and to assist you in helping to grow your business.

Linda Garner from Regali Da Forno

I called indecisive about getting a device, but speaking to your Sales Consultant completely settled me. He was very professional, knowledgeable and patiently walked me through the process. He always responded to my voicemails and answered all my questions. After I received my merchandise, he called following up to ensure that I had received it. Customer service I would say is 5 stars. Stellar! Thanks Credit Card Processing, I will definitely recommend you.

Sarah Morgan from Vision International Ministries
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